Lunar Business
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Lunar is a Danish bank licensed and regulated by the Danish Financial Supervisory Authority, making it a genuine bank rather than a fintech, payment institution, or electronic money provider. Founded in 2015, the company holds an authentic banking licence operating as Lunar Bank A/S, a wholly owned subsidiary of Lunar Group A/S headquartered in Aarhus, Denmark. This regulatory status carries weight: Lunar operates under the same authority and oversight as Denmark's established banks like Danske Bank and Jyske Bank. Customer funds receive protection under Denmark's Guarantee Fund up to 100,000 EUR, roughly 750,000 DKK, the full deposit protection scheme available to all Danish banks. This means if Lunar ever faced insolvency, your business deposits would be protected to that limit, just as they are at any traditional Danish bank.
The platform currently serves approximately 40,000 businesses across Nordic regions through entirely digital channels. There are no physical branches, no paper forms, no requirement to visit an office. All banking happens via mobile app or web portal, from account opening to daily transactions to loan applications. Lunar accepts sole proprietorships (single-person businesses), limited companies registered as ApS, and other formal business structures. The digital application process typically completes within hours, dramatically faster than traditional bank applications that might take days or weeks. Account setup carries no fee on Essential and Limitless tiers, removing a barrier when founders evaluate banking options and compare institutions.
The service centres on automating cash flow visibility and reconciliation with accounting systems. Unlike traditional banks that keep accounting entirely separate from banking, Lunar integrates natively with major Nordic accounting software platforms. Transactions sync directly without manual data entry or the download-and-import cycles that waste time and create errors. Expenses categorize automatically based on merchant type, so founders see spending patterns instantly in the Lunar app rather than waiting for monthly accountant reviews. Bill payments work with a single tap. Transfers between Danish accounts carry no fee. Every business account includes a Visa debit card linked to the account, suitable for online payments and physical card readers at merchants. Founders needing short-term financing can apply for business loans up to 3 million DKK entirely within the app, with digital approval and no paper documents required.
The service provides three account tiers: Essential, Plus, and Limitless. Pricing across all tiers is published transparently with no hidden fees, no surprise charges, and no per-transaction costs for standard operations. The company explicitly separates the account itself from optional add-ons like loans, insurance, or premium features, so founders pay only for what they use. Essential suits solo founders and very small teams. Plus and Limitless scale with transaction volume and business complexity, but pricing remains flat and predictable within each tier. This contrasts sharply with traditional banks, which often impose per-transaction fees, require minimum balances, or charge separately for bill payments, transfers, or other routine services. Over a year, the fee difference adds up to meaningful savings for active business accounts.
The app earned a 4.7-star rating on iOS and Android app stores, reflecting design choices that prioritize founder usability. Transactions display with merchant names, categories, and visual breakdowns by spending type. Cash flow is visualized in charts rather than presented as raw numbers, making trends and anomalies obvious at a glance. The interface assumes founders want to actively manage their business finances in real time rather than delegating everything to accountants until year-end. The design reflects that philosophy throughout every page and feature. Lunar also operates group discounts for its business members on various services, creating a modest community benefit for accounts within the platform itself.
All banking operates in Danish kroner (DKK). Founders doing business across the Nordic region can make transfers to Norway, Sweden, Finland, and Iceland, but cross-border payments carry foreign exchange costs, and any payment routed outside the SEPA rails can pick up correspondent bank charges deducted along the way by the intermediaries, which is a cost neither Lunar nor you controls. For founders operating primarily in Denmark or running purely digital businesses incorporated in Denmark, this is not a constraint. For those splitting operations across multiple Nordic countries or regularly paying suppliers in other currencies, comparing cross-border transfer costs between Lunar and other options before committing is prudent and time well spent.
Lunar Business does not offer traditional investment products, mortgages, or long-term corporate lending beyond short-term business loans. It is fundamentally a business current account bank, not a wealth management platform or investment house. This focus is simultaneously a strength and a limitation. The strength is clarity and simplicity: no confusion about what the product is or what services it covers. The limitation is that founders eventually needing larger corporate loans, treasury services, or investment accounts for excess cash will need to add another financial institution to their setup. For the early years of most startups, this is not a problem; most founders' immediate needs fit within a business current account.
The regulatory foundation deserves emphasis. Lunar's Danish banking licence means ongoing regulatory examinations, capital requirements, and customer protection schemes apply the same way they do at any other Danish bank. The company is not a venture-backed fintech that might pivot, be acquired, or shut down operations; it is a regulated financial institution with obligations to Danish authorities and ongoing compliance requirements. For founders choosing where to place business money over the long term, this distinction between a genuine bank and even a well-funded fintech startup matters for confidence in stability.